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5 Search Friendly Social Media Branding Tips for Online Visibility 

1/15/2015

5 Comments

 
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(Boston, MA) At ‘the New Gospel of SEO – Role of Search + Social + Branding’ Talk today, Harry Gold, CEO of Overdrive Interactive said ‘Search is Your New Home Page’.  When customers search for your brand or company, what do they see?  Trying search in Google or Bing (from another computer) to find out! The net is that ‘Search’ is driving traffic – few enter direct website URL.  It’s your company or ‘brand’ pages – Social Media websites such as Facebook, GooglePlus, Twitter, Pinterest, LinkedIn, Slideshare and Wikipedia, etc. that define your brand’s online identity and presence.

5 Search Friendly Social Media Marketing Branding Tips and Takeaways to enhance your online visibility: (Courtesy of Harry Gold, Overdrive Interactive – New England Direct Marketing (NEDMA) Talk) www.overdriveinteractive.com

1. Manage your branded social media content websites to optimize your brand’s ‘Search’ visibility. 

2. Create valuable, relevant, sharable online and social media content. The success metric should be ‘Shares’ vs. ‘Likes’ and ‘Follows’.

3. Create SEO rich content marketing using ‘Search Friendly’ words that resonate with your target audience.  

4. Use Infographics and create ‘byte’ size content that is EASY to share.  Simple compelling visuals can tell a Story!

5. Be an Industry Thought Leader or Authority (e.g., blog, share on social, engage online, topical survey research).

It’s a big task to manage your online branding and your work.  Be sure to seek out partner brand marketing resources  (e.g., Overdrive Interactive and Market Dynamics can help!) whether your company/organization is large or smaller to help optimize your online market presence, content creation and search visibility.



5 Comments
Lacleo digital link
6/30/2023 06:14:23 am

LaCleo Digital is a leading agency specializing in digital marketing and technology services. With a passion for innovation and a commitment to delivering exceptional results, we empower businesses to thrive in the digital landscape. Our comprehensive suite of services includes Digital Marketing, Digital Experience Testing, Data Research, Integration Engineering, E-Commerce Consultancy, Customer Support Services, and more.

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Lacleo digital link
6/30/2023 06:19:52 am

Our team is comprised of industry experts who are at the forefront of the latest trends and technologies. With deep knowledge and extensive experience, we provide strategic insights and implement cutting-edge solutions that drive tangible results. We stay ahead of the curve by continuously upgrading our skills and staying abreast of industry advancements, ensuring that our clients always receive the most innovative and effective services.

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lacleo digital link
6/30/2023 06:21:00 am

LaCleo Digital is a leading agency specializing in digital marketing and technology services. With a passion for innovation and a commitment to delivering exceptional results, we empower businesses to thrive in the digital landscape. Our comprehensive suite of services includes Digital Marketing, Digital Experience Testing, Data Research, Integration Engineering, E-Commerce Consultancy, Customer Support Services, and more.
At LaCleo Digital, we understand that every business is unique and has its own set of challenges and goals.

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lacleo digital link
6/30/2023 06:22:00 am

Our comprehensive suite of services includes Digital Marketing, Digital Experience Testing, Data Research, Integration Engineering, E-Commerce Consultancy, Customer Support Services, and more.

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lacleo digital link
6/30/2023 06:22:57 am

At LaCleo Digital, we understand that every business is unique and has its own set of challenges and goals. That’s why we take a personalized approach to our services, tailoring strategies and solutions to meet the specific needs of each client. We believe in building long-term partnerships based on trust, collaboration, and mutual success.

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